Compliance and precision are non - on the table in extremely regulated industries . Customer relationship direction ( CRM ) optimisation and business process mechanization must , therefore , be cover with expert guidance . Shannon J. Gregg , PhD recognized this and foundedCloud Adoption Solutions , a certified Salesforce consulting supplier .
Dr. Gregg ’s experience in software package gross revenue and trading operations by nature led her to the universe of CRM . She detect herself working in the field of clinical research technology , where she oversaw everything from contracts and proposal teams to privileged gross sales teams . finally , she became responsible for harmonize multiple Sales squad , including their Salesforce instances , from fresh acquired companies .
Through this blanket M&A experience , Dr. Gregg noticed a recurring problem . She take in that Salesforce systems had been build by multitude unfamiliar with the life scientific discipline industry , which operates on precise timelines dictated by clinical research . Not only that , but the engineering science cooperator hired to manage these transitions usually had gamey employee turnover rates . She witnessed how clients would meet senior consultant who made big hope and how junior consultants ( usually without an understanding of the manufacture ’s unique challenge ) would deal the actual carrying out .
Still , the most glaring issue Dr. Gregg observed was that no one was demand the end user what they truly needed . “ Sales teams were wait to spend hours navigating a system that was n’t built to study their workflow , ” she share . Many Salesforce instances looked like they would be better suited for retail or fabrication — not for a orbit where research communications protocol , treatment criterion , and regulative obligingness drive the sales process .
Indeed , there ’s an industry - panoptic job : CRM technology was being force upon substance abuser or else of design with them in mind . After deciding to speak about the inefficiencies she observed , Dr. Gregg was recognized for her expertise . Major effect invited her to gift , and meeter would line up to ask her if she could avail them solve their company ’s issues .
The requirement was undeniable , so Cloud Adoption Solutions was born . Dr. Gregg has faced challenges while solidify the firm ’s comportment . She had to self - monetary fund the company and run it while battling cancer . Still , she persevered , leverage her immense industry noesis and commitment to user adoption to grow the company into a fully registered , 100 % woman - have , and certified Salesforce consulting provider .
The company is now live for offering Salesforce implementation , integrating , managed military service , and custom solutions . basically , it optimizes CRM and automates business concern processes of little and average - sized engineering , healthcare , life skill , and professional service companies — industries where a one - size - scene - all Salesforce execution does n’t work .
The founder further informed her approaching by pursuing a Ph.D. in Community Engagement at Point Park University . Her enquiry focused on Salesforce drug user adoption , essay to answer the inquiry as to why many do n’t utilise these sophisticated systems as intended . Dr. Gregg found that most CRM arrangement were n’t designed with the end user in mind . She shares an exercise : “ Salespeople are of course kinaesthetic . They flourish on human fundamental interaction and fieldwork . But what normally find is they ’re force to pass hour behind a reckoner to do data entry . ”
Dr. Gregg ’s research became the base of Cloud Adoption Solutions . The company prioritizes client needs , systematically improves processes to achieve touchable termination , and nurtures relationship internally and with client . In other word , every decision the house makes is driven by the principle that engineering should assist the exploiter .
Many consulting house claim to put node first . Cloud Adoption Solutions takes this allegiance to another spirit level . Before make any recommendation , it asks : Where is the company lead in the next one , three , or five year ? Will this solvent remain relevant ? Is this technology being put through for the right reasons ? “ Why do we ask this ? It ’s because businesses are drawn to flash CRM characteristic that expect great in demo but fail in recitation . We help clients avoid these pitfall , ” says Dr. Gregg .
This approach has enabled Cloud Adoption Solutions to reach several milestones . These let in the company launching anapp on the Salesforce AppExchange — a noteworthy attainment that sets it apart from typical scheme integrator .
The house also reached the $ 1 million milepost . This is singular , give way that only3 % of woman - owned businessesachieve this . Moreover , Cloud Adoption Solutions createdLife Sciences Dreamin ’ , a conference that brings professional from sales event , engineering , and animation sciences together .
Cloud Adoption Solutions intends to continue optimizing CRM for highly regulated industry . Dr. Gregg is adamant about making Salesforce work for hoi polloi , committing to drug user - centric purpose , a strong foundation in inquiry , and a leadership team that interpret the complexities of the industry they do .