Apple

Without fail , one thing always happens during the iOS segment at Apple ’s Worldwide Developer Conference ( WWDC ): I have a moment where I want more citizenry I know to own an iPhone and expend iMessage because it always look a whole fortune more fun than my common subject matter apps .

It ’s not evidence of iMessage being by and large ranking , though ; it ’s about something else . And this was peculiarly unfeigned atWWDC 2024 .

There’s something about iMessage

Apple always does a enceinte job of show how its product and features could enhance your life , and iMessage is always portray as a wonderful way to connect , shoot the breeze , and have sport with friends.iOS 18will introduce several new features to iMessage , including manner to highlight specific words , add any emoji or sticker to subject matter through the Tapback menu , and also schedule messages to be sent at a specific time .

It ’s not the most exciting leaning of new features , but that ’s not the point . It ’s the room iMessage was ( and has always been ) present during WWDC ’s keynote display . Although only a few minutes were spend on iMessage , it just looked fun and engage to use . I want to essay out the different effects for words , and I do n’t care if it ’s annoying to the receiver . In fact , I require them to send back a similarly vexatious animated Son — the less appropriate , the better .

I require a farseeing list of blue - and - gray message loge , all with bouncy words , emoji reactions , and little video recording that would be fun to create and send and then heartwarming to look back on . That ’s what iMessage come out to offer . But it will only do so when you and the people in your life also use iMessage , and for me , that ’s just not the case .

But is Apple ’s depicting of iMessage even accurate ?

Other messaging apps dominate

If I do n’t really use iMessage , what do I use?WhatsAppis the messaging app of selection for almost everyone I know , and it ’s almost standard practice to involve if someone has WhatsApp when commute liaison information . There ’s perfectly nothing wrong with WhatsApp at all , and it has some of the features I like from iMessage — such as emoji response , GIFs , and stickers .

I ascertain phone call and video to be reliable , and the lineament is usually fantabulous , so my ailment is not so muchabout the app itselfbut more about how a lot of people use it . Outside of a few thumbs - up or heart emoji reactions , my WhatsApp subject matter feed are relatively average . I also use Line , theoriginal paster - heavy message app , but I also find stickers are used judiciously there . I do n’t desire to be the one to burden in and have it off all these chats up with undesirable images and stickers , much as I may wish the musical theme .

Finally , there are RCS messages . Yes , Io is contract documentation for the flash , interactional features offered by the message organization , but any excitation around it is entirely lose on me . The only SMS / RCS messages I invite come from automatise services like delivery monitor , informational no - response content , or from people I just know . If I knew them , chances are we ’d have connected on WhatsApp anyway .

Would iMessage be any different?

We ’re talking abouta messaging apphere . It ’s not rifle to vary my world , as most of the fourth dimension , the message I send out and welcome are fairly mundane , with tenacious , in - profoundness conversations materialise over the phone or in person . There ’s often no place for more than a quarter round - up response , and even if I forced everyone I know to buy an iPhone and utilization iMessage , I have a touch nothing much would change .

But it does n’t matter . Apple does such a good job of create the app look attractive that I ’m easily positive messaging nirvana exists in those blue bubbles . Apple ’s advertising prowess is evident in everything from theApple Vision Proto the iOS 18 usage home sieve pattern   and tools like the Apple Pencil . I am not an artistic person , but when I see the Pencil demonstrate during an Apple event , I quickly guess the $ 100 stylus would be capable of changing the berth .

Iknowall this , but I ’m still looking forward to iOS 18 and the new iMessage feature so I can try them out on my little selection of iPhone - owning friend . That ’s the true power of Apple ’s incredible demonstration and advertising at WWDC 2024 .