Samsung is known to make some of thebest NVMe self-coloured state drivesbut its ascendency in the M.2 SSD market appear to be waning . As per new datum fromDanawa Researchthere has been a steady declension in its market share , specifically in Korea .
In March 2024 , Samsung held a strong 25.37 % part of the marketplace , but by February 2025 , that number had descend to just 14.08 % . This 11.29 % drop paint a picture that competitors are successfully capture a big constituent of the market , as consumers explore alternate pick declare oneself better carrying into action , pricing , or reliability .
One of the fully grown winner in this shift has been Western Digital ( WD ) . The companionship learn its market portion produce from 10.89 % in March 2024 to 27.3 % in February 2025 , throw it one of the most substantial challengers to Samsung ’s dominance . This 16.41 % step-up point that WD ’s SSD offer , particularly its eminent - carrying out and competitively price models , are resonating well with vendee .
Meanwhile , SK Hynix , which bug out as the market place leader with 44.95 % in March 2024 , experienced a decline but remains in a strong position . By February 2025 , its contribution had dropped to 33.64 % , though it still holds the tumid portion of the market place . The brand ’s SSDs proceed to attract to a panoptic interview , but the steady decline suggests that its rival are making gains .
Micron has maintained a more unchanging presence in the market , fluctuating between 12 - 14 % throughout the twelvemonth . While not date the volatile outgrowth of WD , it has managed to obtain onto a solid section of the SSD market , appealing to users looking for dependability and value .
The increasing competition in the SSD infinite has been drive by a combination of aggressive pricing , advancements in PCIe 4.0 and 5.0 technology , and shift consumer preference toward large - capability drives . As these trends keep on , it persist to be see whether Samsung can reclaim its lose flat coat or if the securities industry will continue to favor brand name like WD and SK Hynix . Either manner , the SSD landscape is undergo a major shift , give consumer more choices than ever before .
The report also show a strong shift towards PCIe 4.0 SSDs , which calculate for 69.29 % of sales in February 2025 . As more motherboards and gambling consoles support PCIe 4.0 , users are prioritizing faster speeds , while PCIe 3.0 SSDs have declined to 27.56 % . This course indicate that despite their affordability , older - propagation ride are losing appeal as consumer seek better carrying out for gaming and professional workload .
The trend in M.2 SSD mental ability shows that 1 TB has become the novel standard . In 2021 , 500 GB SSDs eclipse with a 52.74 % portion , but their popularity has steadily declined , dropping to 23.82 % by early 2025 . Meanwhile , 1 TB SSDs have billow from 31.75 % to 48.8 % , making them the Modern standard for most user .
Notably , 2 TB SSDs have realize meaning traction , move up from just 6.74 % in 2021 to 19.48 % in 2025 , reflecting increasing storage demand for gaming , professional workload , and magnanimous software installations . This trend suggests that as SSD prices drop and single file sizes farm , consumers are prioritizing larger storage options .
It is authoritative to note that while these figures are for the Korean market place , the global numbers should , more or less , reflect similar results .
