Sony
It ’s a raw era for Sony . The company , once celebrated for its horrible merchandise public figure that more closely resemble sequent number , has finally landed on a dim-witted naming convention . Take its novel 2024 television , for instance . Every new poser is now promise “ Bravia , ” with a single figure to announce where it stomach in the card .
The simplified naming formula also applies to the company’s2024 soundbar lineup , with the hope that buyers will want to pair their new Bravia television set with a twinned newBravia Theater soundbar .
Sony
The raw 2024 flagship TV is the Bravia 9 , a 4 K mini - leave model that joins the existingQD - OLED A95Kand 8 K mini - lead Z9 K as the company ’s very best TVs . Other new mannikin admit the Bravia 8 , Bravia 7 , and Bravia 3 .
As with the flagships , Sony ’s agiotage and mid - tier offerings will , for now , be a combination of existing models and the new Bravia - call boob tube . Eventually , however , it will be an all - Bravia world .
Sony enjoin select young models are useable for preorder set out April 17 , but no time frame for deliveries was offered .
The names may be new , but these TVs are effectively the next coevals of old Sony mannequin . All of the young Bravia TV models let in a Google TV user interface with Google Assistant , access to theSony Pictures Coreapp , and support for Dolby Vision , Dolby Atmos , IMAX Enhanced , and DTS : X. Plus , there ’s also Sony ’s Game Menu and PlayStation 5 - exclusive technologies like Auto HDR Tone Mapping and Auto Genre Picture Mode . All of the new Bravia role model have Chromecast build up - in , Apple Air meet 2 , and Apple Home Kit support .
At Sony ’s launch result for the fresh television , Amazon Prime Video ’s vice president of technology , B.A. Winston , was on hand to announce that the Bravia 7 , 8 , and 9 models will be among the first to pop the question the Prime Video Calibrated mode . Similar to the existing Netflix Calibrated Mode , it will automatically adjust picture preferences establish on the content being viewed , including alive mutant , mark the first time an automatonlike calibration mode has been applied to this type of content .
Here ’s how the lineup dampen down .
2024 Sony Bravia 9 (mini-LED)
Sony ’s newfangled flagship 4 K television goes head to point with its late flagship — the QD - OLED A95K. Technically , the two springy side by side in Sony ’s 2024 lineup , but theBravia 9uses its thousands of quantum Lucy in the sky with diamonds - enhanced mini - light-emitting diode — controlled by its XR Backlight Master Drive — to deliver a far vivid trope : up to 4,000 nit . Sony has kept its XR Processor as the mind controlling overall delineation quality .
Sony articulate the Bravia 9 has some 325 % more dimming zones and is approximately 50 % brighter than its predecessor , the2023 X95L – a TV that our reviewer claimed was the good LCD video he ’d ever go steady at the time . However , at $ 5,500 for the 85 - inch fashion model , you ’ll pay dearly for the Bravia 9 ’s improved performance — that ’s $ 1,000 more than the 85 - inch X95L ’s debut pricing .
The Bravia 9 ’s panel also promises better off - angle viewing via X - Wide Angle technology and incorporates X - Anti Reflection to reduce screen limelight .
HDMI 2.1 is full support on the Bravia 9 , with 4K/120 , varying refresh rate ( VRR ) , automobile low latent period mode ( ALLM ) , andSource - free-base Tone Mapping(SBTM ) , and it ’s future - proofed for OTA TV with a built - inATSC 3.0tuner .
The new Acoustic Multi - Audio+ feature plant upward fire radio beam tweeters and side frame tweeter , something that Sony claim has never been done on a TV before .
In addition to the support forspatial audioformats like Dolby Atmos and DTS :X , Sony has also fit the Bravia 9 with its new Voice Zoom 3 AI dialogue enhancer , a engineering science that can detect and heighten voices while reduce the point of backcloth sounds . It works via the TV ’s interior speakers , but can also be used in junction with Sony ’s 2024 Bravia Theater soundbars for an improved experience .
Also new on the Bravia 9 is a four - way adjustable base that can be raised or depress to accommodate a soundbar between the TV ’s leg .
2024 Sony Bravia 8 (OLED)
For 2024 , Sony has decided to smear the lines between the underlie engineering science it uses on its TV . TheBravia 8uses a WOLED venire — not a mini - LED LCD panel . It ’s essentially the next - gen A80L and Sony will deal it side by side with the exist A90 K , which utilize a like OLED panel .
As an OLED - based boob tube , the Bravia 8 catch Sony ’s excellent Acoustic Surface Audio+ , which convert the entire screen into a speaker .
That ’s in addition to full HDMI 2.1 support with 4K/120 , VRR , ALLM , and the new - for-2024 SBTM , plus a build - in ATSC 3.0 tuner . The Bravia 8 also gets Sony ’s young Voice Zoom 3 , and the four - direction stand configuration pictured above on the Bravia 9 .
2024 Sony Bravia 7 (mini-LED)
TheBravia 7could be considered a replacement for the2033 X90L series , but it ’s quite a bite more advanced . Best to just conceive of it as Sony ’s secondly - best light-emitting diode TV .
It ’s a mini - result television with full - array local dimming controlled by Sony ’s XR Backlight Master Drive , and as with the Bravia 8 and 9 , it expend Sony ’s superb XR Processor . This is paired with XR Clear Image upscaling , a feature that has draw rave reviews for its accuracy and particular .
The LCD panel has a native 120Hz refresh pace , making it an excellent play companion , as well as the full complement of HDMI 2.1 features that go helping hand in hand with that , like 4K/120 , VRR , ALLM , and Source - free-base Tone Mapping ( SBTM ) .
The Bravia 7 get Sony ’s Acoustic Multi - Audio with Voice Zoom 3 , an ATSC 3.0 radio receiver , and the same four - way stand from the Bravia 8 and 9 .
2024 Sony Bravia 3 (LED)
TheBravia 3is Sony ’s entry - level television set , although Sony ’s entry - level models are going to perform more like other brand ’ medium to average - high level fashion model .
It ’s a direct light-emitting diode TV , which means it does n’t have local dimming . It has Sony ’s 4 K HDR X1 processor and 4 K 10 - Reality Pro upscaling , which is a step down from the higher example , but still among the best TV processors on the grocery store .
It has a 60Hz panel , but still sports some gambling feature of speech like ALLM . It patronage Dolby Vision , Dolby Atmos , DTS :X ( but not IMAX Enhanced ) and DTS Digital Surround , as well as HDR10 and HLG .
Unlike its higher - price sib , it does n’t have an ATSC 3.0 tuner , and it only has a single - locating stand .
